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silver.eShop - The shop software for modern B2B E-Commerce


The shop software for modern B2B E-Commerce

silver.eShop was developed specifically for the B2B online trade and offers your customers extensive e-commerce functions for an optimised B2B shopping experience across all channels. The B2B shop software is a central component of the Digital Experience Platform Ibexa DXP. Medium-sized companies and large enterprises from various industries rely on the shop solution as a reliable platform for their digital strategy.

Shops, websites, services - made possible by an integrated platform

silver.eShop is a sophisticated shop software for B2B e-commerce that demonstrates its strengths as a stand-alone solution or as part of a comprehensive online platform for outstanding customer experiences along the entire customer journey.

The online shop offers sophisticated functions aimed specifically at B2B customers. The software seamlessly integrates your existing processes and other systems. silver.eShop, for example, consistently uses the business logic of the ERP system and can process product data from PIM systems and customer data from the CRM.

As part of the Digital Experience Platform Ibexa DXP, the shop software not only supports your customers with their purchases, but also maps the entire customer journey online. The Digital Experience Platform includes a content management system, personalisation and experience tools. It enables the maintenance of sophisticated websites and powerful online shops including services, consulting and other online offers. This makes the platform the basis for the successful implementation of your digital strategy.

Die wichtigsten Features von silver.eShop kurz und knapp erklärt.

  • Dedicated shop software for B2B e-commerce

    silver.eShop supports your B2B customers with sophisticated functions and processes

    silver.eShop on tablet and mobile phone

    silver.eShop offers tools for wholesalers and B2B customers that make daily work with the B2B shop easier. Functions include quick orders, orders via barcode scan, saved shopping baskets or direct contact with the relevant internal sales representative. Typical convenience features from the B2C sector such as watch lists, product comparisons and extensive search and filter functions complete the range of functions.

    The customer center is one of the key functions for B2B customers. The customer himself knows his business processes best. With the Customer Centre, customers decide and manage access rights, budgets and workflows independently. Whether it's assortments, content or functions - everyone only sees what they are supposed to see. Established ordering and approval processes can be maintained via the online shop just as they were previously offline.

    All customer-specific conditions are available online with silver.eShop. In addition, individual documents and product information that used to be requested from the sales office can be downloaded via the self-service platform.  B2B customers can now order at any time, regardless of office and order hotline times.

  • Use real-time data and processes from the ERP in the online shop

    Integrate current prices, stock levels and customer data via standard interfaces

    The cornerstone of an outstanding shopping experience and optimal business customer services is a real-time connection to the corporate ERP such as Microsoft Dynamics NAV (Navision), Dynamics 365 Business Central, Dynamics AX or SAP. ERP industry solutions are also widespread, particularly in medium-sized businesses, as they minimise implementation costs considerably with their predefined, industry-specific processes and modules. silver.eShop is ideally suited for use with various ERP systems and industry software solutions, such as KatarGo, GOB unitop, LS retail, knkVerlag and KUMAVISION ERP.

    The middleware B2B-Connector is responsible for the smart ERP integration. The online shop uses it to map complex and customer-specific price rules from the ERP and additional processes from other systems online in real time. This means, for example, that customer Muller receives product A at a special price based on his negotiated conditions and an additional quantity discount, while customer Smith sees the normal price.

    The integration solution ensures that your B2B online shop is online even if the ERP system is not available. To ensure high availability, the shop briefly falls back on list prices and shows the prices for the customer even without an ERP real-time connection. As soon as the connection is re-established, the middleware transmits the orders received to the ERP system.

    Integrated statistics tools and the silver.eShop e-commerce cockpit ensure that the shop operator has a good overview of the activities in the web shop at all times.

  • B2B shops, multi-shop solutions and key account connection via Punchout/OCI

    silver.eShop adapts and can host B2B, B2C or mixed online shops

    silver.eShop offers the right functions and the optimal user interface for each target group. This means that the shop software adapts to your requirements and provides you with the necessary scope for the future. With the shop solution, your B2B customers benefit from the convenience of a B2C shop, combined with many well thought-out features and processes that make everyday life easier for B2B buyers.

    Merchants can not only operate their own B2B shop with silver.eShop, but also set up B2B2C multi-shops. For example, multi-vendor shops for your specialist dealers and even your own marketplaces can be implemented with the e-commerce solution. You can also create mixed shop environments for B2B customers and end customers as well as multi-brand shops in one platform.

    For major customers, resellers offer a direct ordering option from the customer's ERP system with Punchout/OCI. This is an excellent way to increase customer loyalty and enable very simple and fast procurement processes for the customer.

    Various design themes take into account the different requirements of business and end customers. The shop design can also be used to customise the product information for each target group. For example, retailers see detailed technical information in the form of tables and lists. For end customers, the focus is on user-oriented product texts and images. Variant functions adapted to the respective target group reflect the different ordering habits of retailers and end customers.

    silver.eShop offers the right solution for every target group and every purpose.

  • Better customer experiences through personalised content, products and services

    The online shop as part of a DXP - because successful e-commerce means more than just selling

    Relevant and useful content builds trust with your customers and highlights your expertise. It also leads to a better ranking of your website and B2B shop in search engines. silver.eShop is a key component of the Digital Experience Platform Ibexa DXP and features seamless integration of products and content.

    With the Ibexa DXP you use a comprehensive platform that combines e-commerce and content management system and rounds it off with a personalisation solution and experience tools. The feature-rich solution contains all the functions of silver.eShop and also helps you to showcase your content and services skilfully. Present your brand in the best possible way, design target group-specific product pages, topical specials and landing pages and offer additional services and advice to provide your customers with the best possible support before and after the purchase.

    Your visitors will always find the right product or the desired information. This is ensured by the integrated, powerful search, which finds relevant results across products and content. The integrated personalisation also delivers sales-promoting content and product recommendations. When your visitors can order the right products easily and conveniently from a content feature, they become buyers.

    Content und Commerce in silver.eShop
  • Expandable solution with future-proof technology

    Ready-to-use add-on modules and standard interfaces make the online shop flexible to use and future-proof

    B2B commerce places special demands on an e-commerce solution. Depending on the industry and customer group, an ecommerce solution should be able to be adapted as well as possible to the specifics.

    We have therefore developed many modules with which we can put together the right modular ecommerce solution for a project without reinventing the wheel.

    silver.eShop and the DXP rely on the most modern and future-proof technologies such as a service-oriented architecture with open interfaces. The modular structure of the e-commerce solution offers you plenty of scope to gradually expand and adapt the software. It is also possible to start with the online shop and later switch to the Digital Experience Platform without any problems.

    Needless to say, the online shop and website are responsive and can also be expanded with the additional functions of a Progressive Web App or via Headless Commerce with individual frontends for each channel.

    The e-commerce solution supports various data providers. Choose the right data provider for your catalogue and sell a million products or more quickly and efficiently. Product data from PIM or ERP systems are integrated fast and smoothly in this way.

    A standardised communication interface is used in the e-commerce solution, which communicates with the B2B Connector and integrates ERP systems such as Microsoft Dynamics 365 Business Central, Microsoft Dynamics NAV, Microsoft Dynamics AX and SAP with ease. The use of industry standards such as UBL (Universal Business Language) leads to a high level of standardisation.

    Varnish Cache, ESI (Edge Side Includes) and HMVC (Hierarchical Model-View-Controller) are just some of the technical processes that silver.eShop and the DXP use in the standard. Altogether, these technologies ensure outstanding performance.

Customers who use silver.solutions' e-commerce solutions successfully

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